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Blog posts tagged with 'shoes'

The Extraordinary Future of Shoes
The Extraordinary Future of Shoes

Knitted footwear technology is poised to enhance sustainability and walkability alike.
On a recent Monday morning in Portland, Oregon—that walkable mecca routinely voted one of the country's most livable cities, and also home of the North American headquarters for Nike and Adidas—I found myself mesmerized by the feet of passersby. We look to our shoes not just to bring us from place to place but also to telegraph our identity. They're a little like cars in that sense, except we can buy a whole lot more of them, so we can change that identity from one day to the next. But despite the varying looks of shoes, the basics of making them haven't changed much. Until now.

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